Date :January 13th, 2012, Posted in : Internet marketing, Trends!
The world is gravitating towards tablets and smart devices. The epicenter of communication and business is gradually shifting from the the PCs & Notebooks to wireless devices - Smartphones, Tablets, Netbooks and Cell phones. This migration is reflected in the increased adoption rate of Smartphones and mobile operating systems across continents and communities. The infographic below is a simplistic depiction of Smartphone market share between 2010 - 11.
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Date :January 5th, 2012, Posted in : Product promotion, Trends!
Indian middle class is the king-maker. Every pawn, rook and queen of the marketing gamble is maneuvered with the Indian middle class in mind. A single sneeze launches a million dollar cough syrup ADs. TV advertising is the biggest beneficiary with AD spend growing at a healthy pace in each quarter. Print Media has also witnessed a gradual upsurge in the AD spend in the last couple of years - the concept of multi-channel marketing being cautiously embraced by the marketing think-tanks. This i
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Date :December 16th, 2011, Posted in : Business over Web, Trends!
Information consumption has moved far beyond the wired walls of our offices and homes. Mobile phones, Smartphones, Tablets and Ereaders are the new kiosks for information management - consumption, sharing and refinement. Wireless data usage and user graph have seen a high velocity upward growth in the last couple of years and the momentum has surely shifted towards this new benchmark of information transmission.
The infographic below gives a simplistic view of the rapid growth of mobile data
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By:
Adam
Date :December 6th, 2011, Posted in : Business over Web, Trends!
Wireless is no longer the buzz word, but rather the catch-phrase. Every technology trend is now tied to the wireless domain - Cloud computing to Grid data structure to Data-warehousing...
The infographic below gives a simplistic view of the rapid growth of mobile data computing - both online & offline. It can be seen that Asia is projected to become a hotbed of mobile information exchange and marketing...
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Date :November 4th, 2011, Posted in : Digital Advertising
Since time immemorial, human species has a propensity to showcase its natural or acquired
skills, services or products to the rest of the world - an urge to broadcast and capture the imagination of others. Advertising, though genetically tied to the commerce, has also been utilized for myriad non-commercial needs. This Infographic depicts the progression of advertising methodology & medium from its early stages...
....A Brief history of Advertising (4000 BC -2012)
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Date :September 22nd, 2011, Posted in : CopperBridge Corridor!, NGO
Adversity breeds creativity and creativity inculcates innovation. This is nowhere more visible than in the remotest areas of Africa. Very true to the predictions of Charles Darwin, survival needs more than just the best instincts of human intelligence and adaptability. Years of strife and mismanagement have shredded the very structure of humanity – the clock starts ticking rapidly as soon as a child is born. But, this is also the playground of human resilience and ingenuity. ‘Talking Book’
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Date :September 3rd, 2011, Posted in : Internet marketing
The landmark Afri-Tech digital marketing summit in Nairobi witnessed a multi-continental participation and collaboration between the pundits and the entrepreneurs. Buoyed by the response and the support from all quarters, Afri-Tech is all set to host a multi-dimensional summit in Johannesburg, South Africa. The event is aimed at crafting cross-functional solutions for the holistic social and economic development of Africa - in collaboration with some of the most acclaimed innovators and strategi
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Date :May 22nd, 2011, Posted in : Business over Web, Internet marketing
Market is an intelligent creature and seldom gives an ear unless there is lucre at the end of the tunnel. Videos have captured the imagination of not only the viewers, but also the search engines, and that is not fortuitous. Google controls the traffic flow and business sentiments of online shoppers for almost 90% of the global transactions, and if there is not enough reason for videos to have gained dramatic prominence in the online searches, then we can stop the argument by just mentioning tha
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