Most webmasters have a taste of  ‘duplicate dragon’  at some point of time – Many times with serious consequences. While cross-domain duplicate content is handled pretty well with ‘301′ or ‘302′ ,  intra-domain & sub-domain duplicate content are left to Search engine’s whims.
A pretty simple solutions is at hand for webmasters  in directing the search [...]

Most of us who are engaged in the serious practice of  Site optimization are focused on the routine visits of Google crawlers – while sites with regular content updates love the FB aka ‘FreshBots’.
But, as the web is moving towards a higher bandwidth era and a more multi-media content – capable of being consumed and [...]

Why is Google scared of other Affiliate programs?
Try searching for ‘Affiliate Programs’ in Google and the first in the list of Paid Ads is of…
Yes, Google Adsense.

So, why does Google need to run PPC for its Adsense Program for major keywords -

Affiliate Programs
Healthcare+Affiliate Programs
Top Affiliate Programs
Healthcare Affiliate Programs

…..Is Google scared [...]

Giving is the name…Everybody is looking out for real life solutions to real life issues…

Stereotype solutions are only for board rooms….Real solutions and strategies are crafted inside the market…

And finally – Keep inventing new ways of compelling conversation – “There are no fixed rules”

Its the free tips not the freebies

Solutions are more important than Christmas [...]

Its the ‘Man versus Machine’ – and a novice will tell you that the Human factor plays a decisive role in the Brand promotion.

A personalized attention is always a clincher in most cases – on the other hand, a machine response is a big deterrent to collaboration.

Human presence rather than a machine response system

There [...]

Make friends with cynicism…

Negatives matter more than on-face approval..

If you have won over your harshest critics, the market is almost yours to be had…

I am not asking you to be defensive against criticism, but rather be extra rational and detail-oriented when responding in a social setup. A genuine and fact-based response will shape the market [...]

Conversation & Contribution….The 2 Pillars of Internet advertising…which is ignored most often than not. Like SEO, C & C is not only a long-term strategy but the ROI is exponential in most cases – if done in right and consistent manner..

[A] Conversation & not promotion is vital

Information & promotional overload on the net

Avoid being in [...]

The question preceding this is whether we do have a in-market brand or a brand in the making. Brand Visibility in the social networks is a completely different beast than in the traditional media because – of the flavor of the audience , the dynamics of the social networks, the word of mouth factor, the [...]