Event Management
Events are considered to be a great avenue for funds generation, but also a fantastic platform for marketing, visibility and reputation building. The credibility of a conference / summit is established by the volume of industry pioneers that participate and become the brand ambassadors for an event. With a packed schedule for most of the business leaders, it is a herculean task to assemble the best and the brightest.
Copperbridge Media has been working as marketing channel partner for a lot of global events – many of them from ground-up. With focus on the Digital marketing industry, our team works with a proprietary framework to accomplish the following functions with perfection…
- Crafting of professional event documentation
- Interaction with Industry leaders and confirmation for the conference / summit
- Soliciting sponsorship for the event from a global pool
- Arranging for the Media partners for the event
- Establish a training program for the event organizing team and customer service representatives
- Creating a communication protocol for interaction with Speakers, Sponsors and Media Channel partners
We utilize the following multi-channel modes for creating a global visibility campaign for the event…
- Sustained and professional direct contact with the potential attendees and speakers
- Targeted and compelling newsletter distribution through a well planned Email marketing campaign
- Selective Social media campaign based on the best mix of social channels
- Paid marketing campaign targeting the content network – outcome of an exhaustive research of the most relevant industry content for the event
- Utilizing the print media and electronic media AD space
- Not to forget – the utilization of billboards and traditional on-the-ground marketing
